Tyrese – Black Ty Tour 2006

This Tryrese Black Ty Tour poster is designed to be filled in with the local promoters information, including date, supporting talent and local sponsorship logos. When the promoter booked the tour they received this poster and it helped keep the look of the tour universal throughout many of the national markets. There are placement elements so any promoter who has limited design experience will have a visual map of what to change. We also made all of the unchanged portions of the poster un-editable to reduce any further confusion that may arise.

There are many facets to designing the look of a tour or event. The one element that the entourage covets more than any other thing are the VIP lanyards. Here I kept the VIP passes simple and they reflect the over all look of the tour.